Ultimate Guide to Cold Email Deliverability in 2024

Ultimate Guide to Cold Email Deliverability in 2024 Email marketing is a powerful tool when used correctly. However, it’s crucial to understand the fine line between effective outreach and ending up in the spam folder. This comprehensive guide will teach you how to send amazing cold emails that consistently land in the inbox by bypassing […]

5 Creative Ways To Use Cold Email

5 Creative Ways To Use Cold Email Bruce Martinus | 1/1/2021 | 9 min read Cold emails can be used for a variety of different reasons, and they are used to get your foot in the door with people you are trying to connect with for the first time. When cold emails are done right, […]

The Only Cold Email KPIs You Should Be Tracking

The Only Cold Email KPIs You Should Be Tracking Bruce Martinus | 1/1/2021 | 9 min read There are a lot of Key Performance Indicators (KPIs), metrics, and data you can track when sending cold emails. But your main focus should be on increasing the percentage of people who take action on whatever it is […]

How Many Cold Emails Should You Send?

How Many Cold Emails Should You Send? Bruce Martinus | 2/17/2022 | 1 min read How many prospects do you need to reach out to in order to achieve your end goal? Many cold emailers think that it all comes down to guesswork, almost like throwing mud at the wall and hoping some of it […]

Cold Emails vs Email Marketing: What’s The Difference?

Cold Emails vs Email Marketing: What’s The Difference? Bruce Martinus | 1/1/2021 | 9 min read Many people seem to think that “Cold Emails” and “Email Marketing” are the same thing or that they are interchangeable. But in reality, cold emails and marketing emails differ quite a lot. In short; If your cold emails look […]

Using Store Leads To Find Your Ideal eCommerce Prospects

Using Store Leads To Find Your Ideal eCommerce Prospects Bruce Martinus | 1/19/2021 | 7 min read Store Leads is an incredibly useful tool when it comes to lead generation for eCommerce businesses. Which, if you’re already prospecting eCommerce, you already know can be an extremely time-consuming task. But you can speed up the whole […]

How To Find Unlimited Cold Email Leads For Your Agency Using D7L Lead Finder

How To Find Unlimited Cold Email Leads For Your Agency Using D7L Lead Finder Bruce Martinus | 1/18/2021 | 2 min read In this video, DFY Meetings CEO, Michael, is going to show you how you’re able to generate hundreds of local business leads for your agency in under 4 minutes using D7L Lead Finder. […]

Finding Your Cold Email Tone

Finding Your Cold Email Tone Bruce Martinus | 1/21/2022 | 5 min read It’s easy to just write a cold email. But what most people struggle with is writing a cold email that looks and feels personal while effectively getting their point across. Truth is, cold emails feel impersonal and generic – and that doesn’t […]

Why Some People Hate Cold Emails & What We Can Do About It

Why Some People Hate Cold Emails & What We Can Do About It Bruce Martinus | 1/7/2021 | 6 min read There are two main reasons why people hate cold emails: 1) They receive tons of generic messages that all have the same tone, and same proposals to their personal email address – the place […]

Using Humor In Your Cold Emails

Using Humor In Your Cold Emails Bruce Martinus | 1/3/2021 | 8 min read There’s a bunch of people who love using humor in their cold emails, while others find them cheesy, unprofessional, or childish. Here’s the thing… There’s way too much noise in people’s inboxes, and on the internet in general, for you to […]