How Many Cold Emails Should You Send?

How Many Cold Emails Should You Send? Bruce Martinus | 2/17/2022 | 1 min read How many prospects do you need to reach out to in order to achieve your end goal? Many cold emailers think that it all comes down to guesswork, almost like throwing mud at the wall and hoping some of it […]
The Structure Of A Winning Cold Email

The Structure Of A Winning Cold Email Bruce Martinus | 2/11/2022 | 8 min read Writing cold emails that intrigues your prospects, and ultimately generates more responses, can be a difficult task. How do you structure an email that’s designed to achieve the targets you’re aiming for? You can send cold emails for a whole […]
How To Boost Cold Email Results With A/B Split Testing

How To Boost Cold Email Results With A/B Split Testing Bruce Martinus | 2/8/2021 | 8 min read It can be extremely difficult to perfect your cold email campaigns on the first attempt. In fact, even when you find a sequence that works, you’ll soon find that it’s far from perfect. Sending successful cold email […]
Why You Should Hire An Outbound Lead Generation Agency

Why You Should Hire An Outbound Lead Generation Agency Bruce Martinus | 1/1/2021 | 9 min read An outbound lead generation agency is essentially a third-party company that reaches out to prospective clients on behalf of another company to help them generate more outbound leads in order to sell more of their products or services. […]
How To Stop Annoying People With Your Cold Emails in 3 Simple Steps

How To Stop Annoying People With Your Cold Emails in 3 Simple Steps Bruce Martinus | 1/1/2021 | 9 min read Cold emails can be a major opportunity for opening the door to working with some amazing brands. That is if you craft a well-written message that piques the interest of the reader. Easy, right? […]
The Importance Of Sharing Relevant Case Studies In Your Cold Emails

The Importance Of Showing Relevant Case Studies In Your Cold Emails Bruce Martinus | 1/28/2022 | 7 min read One of the top reasons for failed cold email campaigns is not being able to resonate with your reader. Your prospects will only acknowledge your cold email when, and only when, your content is actually relevant […]
Using Store Leads To Find Your Ideal eCommerce Prospects

Using Store Leads To Find Your Ideal eCommerce Prospects Bruce Martinus | 1/19/2021 | 7 min read Store Leads is an incredibly useful tool when it comes to lead generation for eCommerce businesses. Which, if you’re already prospecting eCommerce, you already know can be an extremely time-consuming task. But you can speed up the whole […]
How To Find Unlimited Cold Email Leads For Your Agency Using D7L Lead Finder

How To Find Unlimited Cold Email Leads For Your Agency Using D7L Lead Finder Bruce Martinus | 1/18/2021 | 2 min read In this video, DFY Meetings CEO, Michael, is going to show you how you’re able to generate hundreds of local business leads for your agency in under 4 minutes using D7L Lead Finder. […]
Finding Your Cold Email Tone

Finding Your Cold Email Tone Bruce Martinus | 1/21/2022 | 5 min read It’s easy to just write a cold email. But what most people struggle with is writing a cold email that looks and feels personal while effectively getting their point across. Truth is, cold emails feel impersonal and generic – and that doesn’t […]
Why Some People Hate Cold Emails & What We Can Do About It

Why Some People Hate Cold Emails & What We Can Do About It Bruce Martinus | 1/7/2021 | 6 min read There are two main reasons why people hate cold emails: 1) They receive tons of generic messages that all have the same tone, and same proposals to their personal email address – the place […]